For TCL, a leader in television and consumer electronics, the recent CES international consumer electronics and technology show in Las Vegas was a high-profile opportunity to bring a spotlight to their commitment to sustainable solutions, premium technology and endless entertainment options to customers around the globe.
Pico’s design, build and event operation services helped to activate TCL’s presence and get their message across.
Click here to revisit CES and see how TCL will reshape 2022: https://www.tcl.com/us/en/ces
In November 2022, Sharm El-Sheikh, Egypt, was the site of the 27th Conference of the Parties to the United Nations Framework Convention on Climate Change – better known as COP27. Pico was appointed to activate 10 booths for the event, using services including production and installation of infrastructure, AV installation, brand activation, and provision of technology solutions.
View the case studyArmy Open House 2022 (AOH22), organized by the Ministry of Defence, Singapore, returned in May to commemorate 55 years of National Service (NS), decked with interactive booths and immersive experiences that highlighted the Army’s operational capabilities, platforms and formations.
View the case studyTechnology, communication and commerce converged seamlessly in Barcelona for the annual Mobile World Congress 2023 (MWC) in March. One of the largest and most influential events for connectivity ecosystems, it drew together industry giants and innovators to showcase their latest advanced products and ideas. The booths of HONOR, TECNO and OPPO, activated by Pico, each made an especially deep impact at the show.
View the case studyIn almost four decades, the biennial Shanghai International Automobile Industry Exhibition – otherwise known as Auto Shanghai – has developed into one of the world’s most prestigious and dynamic automotive industry events. Set to run from 18-27 April, the 20th edition is themed ‘Embracing the new era of automobile industry’ and will throw a spotlight on current trends such as low-carbon transformation and industrial chain optimisation.
View the case studyAmong the most prestigious large-scale professional machine tool exhibitions, the 18th China International Machine Tool Show is set to run from 10-15 April 2023. The biennial show is an essential platform for displaying, exchanging and trading of advanced global manufacturing technology.
View the case studyMarques from around the world converged in China to start the new year sensationally at the Auto Guangzhou, set to run from 30 December 2022 to 8 January 2023. Building on Pico’s success at previous editions, the latest show saw the team activating an elite line-up of brands, including ARCFOX, Audi, Beijing Hyundai, BYD, Cadillac, Jaguar, Land Rover, Lexus, Li Auto, Maserati, ORA, Rising Auto, smart, Xiaopeng Motors and ZEEKR.
Find out moreHosted by the Chinese government, the prestigious China International Import Expo (CIIE) provides a high-profile channel for countries and regions to do business as well as demonstrating the government’s support for international economic cooperation and trade.
Find out moreThe China International Consumer Products Expo 2022 (Hainan Expo), one of the largest consumer product exhibitions in the Asia-Pacific region, made an eagerly anticipated return to the Hainan International Convention and Exhibition Centre in July, attracting over 1,600 brands from 61 countries. Among them was JD, a Chinese retail giant, which again made a splash with a showcase of its activities in sectors including retail, logistics, technology and health.
For the second time running, Pico was appointed to activate JD’s presence, providing overall planning, design and build, interactive multimedia and operation services for a 542 sq. m. indoor-outdoor exhibition.
Kicking off in June 2022, the Dongfeng Nissan Exhibition Tour will showcase the brand’s full range of models at 70 exhibitions in 19 cities across China, including Foshan, Haikou, Luoyang, Nanchang, Nanning, Sanya and Xian. To ensure an engaging experience at each exhibition, the carmarker appointed Pico to deliver a comprehensive package of design, build and operation services.
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